KOL (Key Opinion Leader) Specialist - Lifestyle

Are you passionate about lifestyle trends and influencer marketing? Seven Retail Group is seeking a dynamic KOL (Key Opinion Leader) Specialist to join our innovative team in Jakarta Raya. This is your chance to shape brand narratives, engage with a diverse audience, and drive impactful campaigns. With a mission to redefine retail through cutting-edge strategies, Seven Retail Group offers a vibrant work environment and opportunities for professional growth. In this role, you'll collaborate with cross-functional teams to create compelling content, manage influencer relationships, and measure campaign performance using tools like Google Analytics and Hootsuite. If you're ready to leverage your expertise in lifestyle marketing and influencer collaborations, we invite you to apply and be part of our journey.

Seven Retail Group is a leading retail company in Indonesia, known for its innovative approach to fashion and lifestyle. Our team is dedicated to creating impactful marketing strategies that resonate with our diverse customer base. As a KOL Specialist, you'll play a crucial role in developing and executing influencer marketing campaigns that drive brand awareness and engagement. This position offers a competitive salary and a dynamic work environment where your ideas and contributions are valued.

📋 Tanggung Jawab Pekerjaan

• Develop and execute influencer marketing strategies to promote Seven Retail Group's lifestyle brands.
• Identify, recruit, and manage key opinion leaders (KOLs) and micro-influencers.
• Create and distribute engaging content across various social media platforms.
• Monitor and analyze campaign performance using tools like Google Analytics and Hootsuite.
• Collaborate with the marketing and sales teams to align influencer campaigns with business objectives.
• Stay updated with the latest trends in lifestyle marketing and influencer strategies.
• Build and maintain strong relationships with influencers and brand partners.
• Report on campaign results and provide recommendations for future strategies.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in influencer marketing or digital content creation.
• Proven track record in managing and growing influencer campaigns.
• Strong understanding of social media platforms and content creation tools like Canva and Adobe Creative Suite.
• Excellent communication and interpersonal skills.
• Ability to work independently and manage multiple projects simultaneously.
• Familiarity with influencer marketing platforms like AspireIQ or Upfluence.
• Certification in digital marketing or a related field is a plus.

🛠️ Keahlian

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